LOGISTICS ENABLERS AND PERFORMANCE OF CLEARING AND FORWARDING FIRMS IN NAIROBI CITY COUNTY, KENYA

Gloria Atieno Oloo, Dr. Peter Gikonyo

Abstract


This research project investigated the relationship between logistics enablers and the performance of clearing and forwarding firms in Nairobi City County, Kenya. The primary objectives of this study were to assess how technological integration shapes the specific of clearing and forwarding firms in Nairobi City County, Kenya and to analyze how human resource capabilities contribute to customer satisfaction and the overall firm performance. Clearing and forwarding firms in Nairobi City County face persistent challenges such as operational inefficiencies, high costs, and inconsistent customer satisfaction. These challenges persist despite the critical role these firms play in international trade. This study aimed to identify and analyze the factors contributing to these issues, providing a comprehensive understanding of the performance dynamics within the industry. The scope of the study covered licensed clearing and forwarding agents in Nairobi City County, providing a detailed analysis of their performance and its relationship to logistics enablers. An empirical review of existing literature highlights significant findings. However, gaps remain in the literature, particularly the need for more regional studies on digital transformation, challenges in technology adoption. Methodologically, this study employed a descriptive research design, targeting 200 senior customs managers from 501 licensed clearing agents in Nairobi, using purposive sampling. Data was collected through a structured questionnaire, ensuring content and construct validity, and reliability through a pilot study and Cronbach's alpha. Data analysis involved SPSS for descriptive and inferential statistics, including regression analysis. The justification for this study lies in its potential to provide actionable insights for policymakers and industry stakeholders. By identifying key performance drivers and addressing existing challenges, the research aimed to contribute to the sustainable growth and competitive advantage of Nairobi's logistics sector in a dynamic global market. The pilot study conducted for this research demonstrated strong validity and reliability of the measurement instruments. The findings affirmed that the research instruments are both valid and reliable, ensuring accurate and consistent data collection for the main study. The study revealed that human resource capabilities had the most significant impact on firm performance (B = 0.288, p = 0.000), followed by technological integration (B = 0.265, p = 0.001), These findings conclude that a skilled and motivated workforce, advanced technological adoption are critical drivers of firm performance. The study recommends enhancing technological integration through investments in advanced logistics software and prioritizing continuous staff training and motivation to improve operational efficiency, cost-effectiveness, and overall service quality.

Key Words: Logistics Enablers, Performance of Clearing and Forwarding Firms, Technological Integration, Human Resource Capabilities


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References


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