DIGITAL TECHNOLOGY ENTREPRENEURSHIP AND PERFORMANCE OF DEPOSIT TAKING SACCOS IN NAIROBI CITY COUNTY, KENYA

Viola Angela Njeri Kihuha, Dr. Anne-Marie Wairimu Mungai

Abstract


This research study sought to assess the effect of digital technology entrepreneurship on performance of deposit taking SACCOs in Nairobi City County, Kenya. The study was guided by the following specific objectives to assess digital knowledge management on performance of Deposit Taking SACCOs in Nairobi City County, Kenya and to establish the effect of e-Procurement on performance of Deposit Taking SACCOs in Nairobi City County, Kenya. The unit of analysis for this study was DT-SACCOs in Nairobi County. The unit of observation of this study was Finance, Human Resource, ICT and Property manager’s top managers in the selected 43 deposit-taking SACCOs in Nairobi County, Kenya because they are in charge of daily entrepreneurial activities in the companies. The target population was therefore 215 respondents. Yamane formula was adopted to calculate the study sample size of 139 respondents. This study used primary data collected using a semi- structured questionnaire. Statistical Package for Social Sciences (SPSS) was used to analyze the data. Descriptive and inferential statistics was computed and findings presented in tables and figures, The study concludes that digital knowledge management has a positive and significant effect on performance of Deposit Taking SACCOs in Nairobi City County, Kenya. The study also concludes that e-procurement has a positive and significant effect on performance of Deposit Taking SACCOs in Nairobi City County, Kenya. This study recommends that Deposit Taking SACCOs in Nairobi City County, Kenya should prioritize embracing and investing in technological solutions that are specifically tailored to enhance their operations. This could include adopting robust banking software, mobile banking applications, online platforms, and other digital tools that can improve efficiency, streamline processes, and enhance customer experiences.

Key Words: Digital technology entrepreneurship, Digital knowledge management, E-Procurement, Performance, Deposit Taking SACCOs

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